OUR LEGACY
A legacy you can feel.
Urna was not created to follow trends. It was shaped by time, material, and memory.
For over a century, our family has worked with wool—understanding its strength, softness, and quiet intelligence. What began as export, evolved into craftsmanship. What endured was respect for material, and patience for process.
Urna is the contemporary expression of that lineage.
WHERE IT BEGAN
Our roots lie in the world of hand-worked felt, refined over generations through carpets, rugs, and functional textiles. Over decades, we perfected the craft of working with Merino wool felt: dense yet supple, structured yet warm.
This wasn’t innovation for novelty, it is refined over generations.
The Birth of a Legacy
The Birth of a Legacy
1875
1920
2025
Handled Carefully
Behind every Urna piece is someone who knows the material well.
Our bags are cut, shaped, stitched, and finished by hand. Not because it sounds nice, but because felt behaves better that way. You can feel when a seam needs adjusting. You can see when a form sits right. That’s part of working with real material, made by real people.